Privacy Policy

Will of Dawn Labs ("we", "us", or "our") operates the website willodawn.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage our services.

1. Information We Collect

We may collect the following types of information:

Personal Information

• Name and email address (when you submit our contact form)
• Company name (optional, via contact form)
• Any information you voluntarily provide in messages to us

Automatically Collected Information

• Browser type and version
• Operating system
• Pages visited and time spent on our website
• Referring website or source
• IP address (anonymized where possible)
• Device information

2. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and contact form submissions
• Provide, maintain, and improve our services
• Send you relevant communications about our services (only if you've reached out to us)
• Analyze website usage to improve user experience
• Protect against fraud and unauthorized access
• Comply with legal obligations

3. Cookies & Analytics

We use Google Analytics 4 and Google Tag Manager to understand how visitors interact with our website. These tools may use cookies to collect anonymized usage data.

The cookies we use include:

• Analytics cookies — to measure site traffic and usage patterns
• Functional cookies — to remember your preferences

You can control cookies through your browser settings. Disabling cookies may affect some functionality of our website.

4. Data Sharing & Disclosure

We do not sell your personal information. We may share your data with:

• Service providers — email hosting and analytics tools that help us operate our business
• Legal requirements — when required by law, regulation, or legal process
• Business transfers — in connection with a merger, acquisition, or sale of assets

5. Data Retention

We retain personal information only as long as necessary to fulfill the purposes for which it was collected, or as required by law. Contact form submissions are retained for up to 24 months unless you request earlier deletion.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including encrypted data transmission (SSL/TLS), secure email servers, and access controls. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the following rights:

• Access — request a copy of the personal data we hold about you
• Correction — request correction of inaccurate data
• Deletion — request deletion of your personal data
• Portability — request your data in a portable format
• Opt-out — unsubscribe from marketing communications at any time

To exercise any of these rights, contact us at hello@willodawn.com.

8. Third-Party Links

Our website may contain links to third-party websites (e.g., Calendly for scheduling). We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us: